Christophe Lachnitt helps transform Communications functions using a flywheel model built on three complementary drivers:

• Strategy: Defining the mandate of the Communications function and its strategy to support the objectives of the company or institution.
• Operating model: Adapting the operating model (skills, responsibilities, governance, processes, performance management) to deliver on that vision.
• Generative artificial intelligence: Accelerating the transformation of the function to optimize performance while fostering team fulfillment.